Legal

Privacy Policy

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Trust is built on transparency. This policy sets out what we collect, why, how we protect it, and what you can ask of us.

Introduction

Welcome to BrandB.

At BrandB, we believe that trust is built on transparency. Whether you contact us for a new website, AI-powered content, social media production or brand photography, we are committed to protecting your privacy and handling your personal information responsibly.

This Privacy Policy explains what information we collect, why we collect it, how we protect it and what rights you have under the General Data Protection Regulation (GDPR) and other applicable privacy laws.

By using our website or contacting BrandB, you agree to the practices described in this Privacy Policy.

Who We Are

BrandB is a digital growth agency specialising in:

  • Website Development & Visibility
  • AI Studio
  • Social Media Video
  • Brand Photography
  • Digital Strategy

If you have any questions regarding this Privacy Policy, you can contact us at:

BrandB hello@brandb.nl brandb.nl The Netherlands

What Information We Collect

Depending on how you interact with us, we may collect the following information.

Contact Information

  • Name
  • Company name
  • Email address
  • Phone number

Project Information

Information you voluntarily provide, including:

  • Business information
  • Project requirements
  • Marketing objectives
  • Files and documents
  • Creative briefs

Website Usage Data

We do not run analytics software on this website. There is no Google Analytics, no tag manager and no tracking pixel, so we build no profile of your visit and cannot see which pages you viewed.

Like virtually every web server, ours keeps standard access logs. Each request is recorded with:

  • IP address
  • Browser type and version
  • Operating system
  • The page requested
  • Referring page, where the browser sends one
  • Date and time of the request

These logs exist for security, abuse prevention and technical troubleshooting. We do not use them for marketing or profiling, and they are retained only for as long as our hosting provider needs them for those purposes.

Cookies

This website currently sets no cookies at all, and shows no cookie banner because there is nothing to consent to.

Should that change, our separate Cookie Policy explains the categories we would distinguish and what we commit to beforehand.

Why We Process Your Information

We only collect information that is necessary to provide our services.

This includes:

  • Responding to enquiries
  • Preparing quotations
  • Delivering projects
  • Communicating with clients
  • Improving our website
  • Preventing fraud and abuse
  • Meeting legal obligations

We never sell your personal information.

How We Protect Your Information

Protecting client information is one of our highest priorities.

We use appropriate technical and organisational security measures including:

  • Secure hosting environments
  • Encrypted connections (HTTPS)
  • Access controls
  • Strong authentication
  • Regular software updates
  • Limited access to project information
  • Secure backups where applicable

While no online system can guarantee absolute security, we continuously work to protect your information against unauthorised access, disclosure or misuse.

AI Services and Data Processing

BrandB uses artificial intelligence to support creative and technical workflows.

AI may assist with:

  • Copywriting
  • Content generation
  • Research
  • Visual creation
  • Video production
  • Brainstorming
  • Workflow automation

However:

  • AI is used as a supporting tool — not as an autonomous decision-maker.
  • Human review remains part of our professional workflow whenever quality, accuracy or creative judgement is required.
  • We do not use AI to make automated decisions about individuals.
  • We do not use AI for profiling or social scoring.
  • We do not intentionally upload confidential client information to public AI services without an appropriate legal basis or client approval.
  • Where possible, we prefer AI services that provide enhanced privacy and enterprise-level data protection.

Compliance with the European AI Act

BrandB is committed to the responsible use of artificial intelligence.

We monitor developments relating to the European AI Act and strive to ensure that our AI-assisted services remain compliant with applicable European legislation.

Where legally required, we will clearly communicate when content has been substantially generated or assisted by artificial intelligence.

We do not knowingly use AI systems that fall within prohibited or unacceptable-risk categories under the European AI Act.

Sharing Information

We may share information only when necessary with trusted service providers involved in delivering our services.

In use on this website

Only two parties process data as a result of you visiting this site:

  • Our hosting provider, which serves the pages and keeps the access logs described above.
  • Web3Forms, which receives what you type into the contact form and forwards it to our inbox by email. It is contacted only at the moment you submit the form, is not used for advertising, and places no cookies on this site.

In the course of client work

When delivering projects, we may additionally rely on providers such as:

  • Cloud storage providers
  • Email providers
  • Payment providers
  • AI service providers
  • Collaboration platforms

These providers process information only for the agreed purpose and are expected to implement appropriate security measures.

We never sell personal data to third parties.

International Data Transfers

Some of our technology partners may process information outside the European Economic Area (EEA).

Where this occurs, we take appropriate safeguards to ensure your information remains protected in accordance with GDPR requirements.

Data Retention

We retain personal information only for as long as necessary to:

  • Deliver our services
  • Maintain client relationships
  • Meet legal obligations
  • Resolve disputes
  • Enforce agreements

When information is no longer required, it will be securely deleted or anonymised where appropriate.

Your Rights

Under the GDPR you have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion
  • Restrict processing
  • Object to processing
  • Withdraw consent
  • Receive your data in a portable format
  • Lodge a complaint with your local supervisory authority

Requests can be submitted using the contact information provided below.

Children's Privacy

Our services are intended for businesses and professionals.

We do not knowingly collect personal information from children under the age of 16.

If we become aware that such information has been collected unintentionally, we will remove it as soon as reasonably possible.

Third-Party Websites

Our website may contain links to external websites.

BrandB is not responsible for the privacy practices of third-party websites.

We encourage visitors to review the privacy policies of any external services they use.

Changes to This Privacy Policy

Technology, legislation and our services continue to evolve.

We may update this Privacy Policy from time to time.

The latest version will always be available on our website together with the updated revision date.

Contact

If you have questions regarding this Privacy Policy or wish to exercise your privacy rights, please contact us.

BrandB hello@brandb.nl brandb.nl The Netherlands

Privacy by Design

At BrandB, privacy is considered from the very beginning of every project — not as an afterthought. Whether we build websites, create AI-powered content or produce digital campaigns, we aim to minimise data collection, apply appropriate security measures and design solutions that respect the privacy of users and clients alike.

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